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Revenue → Metrics shows how much recurring revenue your workspace earns, what moved it, how well you keep it, and what’s coming: quotes out with customers, contracts up for renewal, and money still to collect. Recurring and billing figures are computed when you open the tab, from your connected Stripe account; quotes and contracts are Custral’s own. A Period switch (30 days, 90 days, 12 months) sets the window for MRR movement, churn, the quotes funnel, days to pay and one-time billing.
The Metrics tab is admins only. Members don’t see the tab, and the figures are refused for them on the server too.

The tiles

A subscription counts toward MRR only while it is billing: active, or past due on a payment. A subscription in its free trial, unpaid or canceled adds nothing. Usage (metered) prices aren’t in MRR, because their amount isn’t known until the month is billed.

Net revenue retention

NRR looks back 12 months:
  1. Take the latest complete month and the same month a year earlier.
  2. Find the customers who paid you in that earlier month.
  3. Add up what those same customers paid in the latest month, and divide by what they paid in the earlier one.
110% means last year’s customers now pay 10% more. Customers who stopped paying count as 0, so churn pulls it down. New customers aren’t in the base, so they can’t lift it: NRR shows expansion and churn only. It shows no figure, and says “no paying customers a year ago”, when nobody paid you a year ago. NRR is computed from paid invoices, so it includes one-time payments as well as subscriptions.

MRR movement

A chart of what changed MRR in each of the last six months, and a table for the period: starting MRR, then ending with today’s MRR. Starts and ends come from each subscription’s own dates, so they’re exact all the way back. Stripe keeps only 30 days of history, so price and quantity changes count from the day Custral first read your subscriptions; the table says from when. Custral records them daily from then on.

Quotes

Quotes sent in the period, by how far they got (sent, viewed, accepted, declined), with the win rate (accepted of those sent), the median days to accept, and the average discount on accepted quotes. Open, not yet accepted is every quote still with a customer, whenever it was sent, at its first-year value: one-time lines plus twelve months of recurring.

Renewals coming up

Contracts whose term ends in the next 90 days, soonest first: the customer, the recurring amount, and the last day to give notice, or that it ends without renewing. Below them, the monthly revenue at stake. A row opens the quote it came from, or the customer.

Collections

What’s unpaid on open invoices today and how much of it is overdue, the average days from invoice to payment over the period, how many customers had a payment fail, and how many have a card expiring this month or next. Outstanding and overdue open the Receivables tab.

Before the first subscription

With quotes out but no subscription yet, the tab shows the quotes funnel, one-time billed (invoices from accepted quotes, and instalments still to bill) and renewals, rather than a blank page. MRR and the rest appear with the first subscription.

Billed per month

A bar chart of what was billed in each of the last 12 months, the current month included. Draft and void invoices are left out.

Top customers by MRR

The five customers with the most MRR, by name. A customer with several subscriptions in the same currency is added up into one row.

Currencies

Every figure is per currency and never summed across currencies: $10,000 and €10,000 are two separate MRRs, not 20,000 of anything. When your account bills in more than one currency, a switch picks which currency the tiles, chart and top customers show, starting with the largest MRR.

When the numbers look off

Ask Stella

Stella, your AI teammate, can answer the same questions in chat: “What’s our MRR?”, “How did net revenue retention move?”, “Who are our biggest customers by MRR?”. It reads the same figures, so the same admins-only rule applies. See Automations and AI.